11 Sep '12, 8pm

Additional images from the @ReebokClassics BEAT Collabs capsule featuring Melody Ehsani & Simone Amelia

Additional images from the @ReebokClassics BEAT Collabs capsule featuring Melody Ehsani & Simone Amelia

female sneaker release from Reebok! They are definitely paying attention to their lady consumer base with the release of the Alicia Keys collection (in stores now ) and the upcoming BEAT Collabs capsule collection. This collection is nearly unprecedented, as Reebok linked up with five female ambassadors to put their design spin on classic Reebok models. This capsule will release worldwide but in the U.S., we’ll see the Betwixt Mid model styled by fashion accessories designer Melody Ehsani (love her!) and SiriusXM Hip-Hop Nation personality DrJays.com lifestyle manager, Simone “Boss Lady” Amelia . In addition to some fresh new looks on a few silhouettes, a donation will be made to five charities identified by the special designers that support female entrepreneurs – how freakin dope is that? The BEAT Collabs capsule will be available at Sportie LA, Millennium Shoes (LA), Pi...

Full article: http://sneakherbox.com/2012/09/reebok-classics-presents-b...

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designsojourn.com 10 Sep '12, 12pm

When I first got out of design school, it was at the height of the Asian Economic Crisis in 1997. There were no industrial...