12 Jan '18, 6pm

These @adidas sneakers are a functioning free pass on Berlin’s subway https://t.co/yNhDERys66

Normally you need a ticket to ride the Berlin subway. But the city’s transit authority BVG is releasing a pair of sneakers that will double as a subway pass, letting you catch the metro for free for most of 2018. The shoes, which were created in collaboration with Adidas, are a flashy set of kicks that feature the neon squiggly pattern that covers the transit system’s upholstered seats, with black and yellow laces that mimic the external shell of the trains. But you wouldn’t wear them for looks alone–sewn into the sneakers’ tongue is a fabric annual pass, typically worth $869 to travel in the the two central transit zones of the city. [Photo: @overkillshop | Overkill] That makes the shoes a steal for $215. It’s a limited offer–only 500 pairs will be on sale in two Berlin-based shops. But if you’re one of the lucky few who snag the sneaks, there’s a catch: you’d have to wea...

Full article: https://www.fastcodesign.com/90156843/these-adidas-sneake...

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These Adidas Sneakers Are A Functioning Free Pa...

fastcodesign.com 12 Jan '18, 2pm

Normally you need a ticket to ride the Berlin subway. But the city’s transit authority BVG is releasing a pair of sneakers...

These sneakers come with free subway travel for...

nypost.com 16 Jan '18, 2am

Adidas has found a way to make traveling easier and a lot more fashionable — by slapping train tickets on the tongues of i...

Adidas sneakers come with free subway travel for a year

Adidas sneakers come with free subway travel fo...

foxnews.com 16 Jan '18, 11pm

Adidas has unveiled a new limited-edition sneaker in Germany that comes with a year's worth of free travel on the Berlin s...

#globalcitizen

globalcitizen.org 19 Jan '18, 3pm

Even cooler yet is the fact that sneakerheads purchasing the shoe will get a massive discount on their transportation cost...

via @Verge

via @Verge

theverge.com 17 Jan '18, 3pm

Adidas and Berlin’s transport authority have released a specially designed pair of sneakers that doubles as a train pass. ...

I BOUGHT the NEWEST ADIDAS SNEAKERS OF 2018!

youtube.com 13 Jan '18, 11pm

Talking about one of te biggest memories of my childhood and buying a brand new pair of hyped up adidas sneakers that are ...

I liked a @YouTube video

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today in this video I show you guys my hypebeast sneaker collection!! i show you guys the off white stuff, the nike stuff,...

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adweek.com 17 Jan '18, 8pm

To get a whole bunch of people to change their habits and do the right thing, it helps to make the right thing sexy … or a...

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citylab.com 10 Jan '18, 5pm

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These sneakers get you free subway rides in Berlin

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curbed.com 10 Jan '18, 6pm

Covetable sneakers are a dime a dozen, but these new kicks , a collaboration between Adidas Originals and Berlin transit a...

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metro-magazine.com 11 Jan '18, 6pm

Bahnsteigkante from www.bahninfo-forum.de BERLIN — Berlin’s transit authority, BVG, will release its own limited edition l...

These Adidas Sneakers Double as a One-Year Pass to Berlin’s Mass Transit https://t.co/TKzBhXh9sl

These Adidas Sneakers Double as a One-Year Pass...

adweek.com 20 Jan '18, 5pm

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highsnobiety.com 18 Jan '18, 2pm

BVG is the latest adidas collaborator that you probably haven’t heard of, unless you live in Berlin. The BVG x adidas EQT ...

These Kicks Will Get You on Berlin's Subway for...

citylab.com 10 Jan '18, 4pm

As long as you have the right shoes, you’ll soon no longer need a ticket to ride on Berlin’s subway. Starting January 16, ...