10 Jun '18, 11am

Business that goes way back.

Business that goes way back.

“Most of the skaters who came in would be dressed well. They had great style. They’d be wearing Polo, Champion hoodies, Carhartt and other classic stuff. But they didn’t wear many skate brands’ actual clothing, because most of it came from the West Coast and it didn’t suit their style, and most of it wasn’t very good. So we slowly started making a few things of our own. When we did, we tried to make them as good as possible. When we did a sweatshirt, we embroidered our logo really well and we used a high-quality, heavyweight sweatshirt. People noticed and appreciated the difference in the quality and fit of ours, and seemed to like them. We followed on from there, basically trying to make better stuff for New York skaters.”

Full article: https://www.highsnobiety.com/2017/10/17/brents-sportswear...

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