18 Jul '13, 7pm

Jordan sold $48 million worth of these sneakers

Over the weekend Jordan Brand released their highly anticipated "Toro" Air Jordan 4 and as expected, the sneaker sold out across the majority of retailers carrying it. Now that the dust has settled, a final tally mark on the total units moved has been offered to us courtesy of sporting goods researcher Matt Powell . According to data, the sneaker sold more than 300,000 pairs, an estimated $48 million in sales! If that's not one heck of a great sales day, we don't know what is. Did you get one of the 300,000 pairs sold? Let us know!

Full article: http://www.sneakerwatch.com/article/019481/jordan-brand-s...

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