VICE WARD CENTER – HI BEER RELEASE PARTY

VICE WARD CENTER – HI BEER RELEASE PARTY PARTY

A testament to the multifaceted nature of In4mation, the brand is proud to announce the release of HI Beer, the company’s own signature suds. Made with the help of Hawaiian brew master Greg Yount, HI Beer pays homage to Hawaii’s love affair with the post-work/surf/skate drink with a few friends. “We’ve always been really proud of the fact that, because we’re not a big corporate company or anything, we can do one-of-a-kind projects like this and make our own signature beer,” says In4mation’s Jun Jo with a laugh. “I think a cold beer with friends is really a part of the fabric of social life in Hawaii. Whether you’re barbecuing at the beach or just cruising with your friends, relaxing over a beer with people you care about is part of Hawaii and we’re really fired up to be a part of it…plus, we like to drink beer, so it’s easy to get excited when you start making your own.” I...

Full article: http://www.in4mants.com/hi/blog/vice-ward-center-hi-beer-...