27 Sep '16, 4pm

Sports Agents Explain How NBA Sneaker Contracts Work

“An executive at Nike told me their thought process, that there is really only upper-tier guys that sell,” Saratsis says. “If they can’t move product the deal is structured in a different way.” At the very top, the deals get more nuanced when a signature shoe gets thrown into the mix. At that point, companies and players have it spelled out in the contract how many signature shoes they will get and each comes with royalty compensation. These upper-tier guys will also have two separate merch deals, a personal compensation and then another for camps or programs they sponsor, allowing the player to outfit an AAU program with gear without dipping into their personal merch allotment. The next tier, guys six through 10, have a shot at getting some money along with their merch, but it will likely be numbers such as $10,000, $20,000, or even $40,000—with bonus options. Travis King...

Full article: http://solecollector.com/news/2016/09/how-nba-sneaker-con...

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