28 Feb '17, 3pm

Watch How Nike Air Is Made

A key factor in the huge success of Nike Air, the brand's most beloved sneaker technology, has been visibility. The cushioning had been around since 1977 when inventor Frank Rudy brought it to the brand, but 1987's Air Max model first exposed it, using a see-through window on the midsole that communicated to consumers exactly what they were running on. Ironically, the processes behind the production of Nike Air have largely been invisible—until now. In anticipation of Air Max day and the coming debut of the Air VaporMax , Nike's released the above video that goes inside its Air Manufacturing Innovation building, one of the two American factories where Air units are produced. While it's hard not to want for a more detailed breakdown of the manufacturing process, the clip still provides an inside look at an important footwear site that's never really been seen by the general...

Full article: https://solecollector.com/news/2017/02/how-nike-air-bags-...

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This Is How Nike Air Is Made (Video)

This Is How Nike Air Is Made (Video)

kicksonfire.com 28 Feb '17, 10pm

Today Nike is giving us an inside look at what goes into making “Air” via their Nike Air Manufacturing Innovation building...

Nike Takes Us Inside Where Nike Air Is Made

Nike Takes Us Inside Where Nike Air Is Made

sneakernews.com 28 Feb '17, 4pm

It all started in 1977 when inventor Frank Rudy talked to his friend Phil Knight about this crazy idea he had: creating a ...

Where AIR Becomes Reality

Where AIR Becomes Reality

highsnobiety.com 28 Feb '17, 3pm

Hidden behind an unassuming brick facade just off of Nike’s sprawling Beaverton, Oregon campus, Nike’s AIR Manufacturing I...

Never-Before-Seen Photos and Footage of Nike's AIR Manufacturing Innovation Facility

Never-Before-Seen Photos and Footage of Nike's ...

hypebeast.com 28 Feb '17, 5pm

Last year, Nike added a groundbreaking new development to its most-celebrated AIR technology: the VaporMax sole. Since the...

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solecollector.com 28 Feb '17, 2am

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Pizza Hut Made Sneakers That Have a Delicious B...

hypebeast.com 01 Mar '17, 6pm

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The 'Atmos Elephant' Nike Air Max 1 Returns in ...

solecollector.com 26 Feb '17, 9pm

One of the most beloved sneaker collaborations of all-time, the "Atmos Elephant" Nike Air Max 1 was voted by fans to make ...

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solecollector.com 01 Mar '17, 2am

While the Nike Air Force 1 Mid "Flax" originally released in 1998, the colorway has become very popular following its 2014...

Is This Nike Air Force 1 Low "Flax" Releasing S...

nicekicks.com 27 Feb '17, 11pm

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Kaws x Air Jordan 4s Have Leaked

solecollector.com 28 Feb '17, 11pm

Following the circulation of rumors this week about Jordan Brand producing a sneaker in collaboration with artist Kaws, bo...

The Nike Air Max Zero Premium Is Now Available In Dark Loden

The Nike Air Max Zero Premium Is Now Available ...

kicksonfire.com 26 Feb '17, 8pm

Air Max Zero Premium comes with an upper made out of a combination of mesh and textile paired up with the synthetic overla...

The Original Nike Air Max Returns For Its 30th ...

solecollector.com 25 Feb '17, 5pm

Thirty years ago, Nike and designer Tinker Hatfield changed running footwear forever with the introduction of the Air Max ...

Nike Air VaporMax 'Purple'

Nike Air VaporMax 'Purple'

sneakerfiles.com 25 Feb '17, 4am

Although Nike will probably have some elaborate name for the color, this Nike Air VaporMax comes dressed in a light shade ...

Behind the design of Nike's popular SF-AF1 model

Behind the design of Nike's popular SF-AF1 model

sneakernews.com 01 Mar '17, 12am

Nike has also released a new ‘Behind The Design’ feature on the Nike SF-AF1 with an interview with Kirschner. Unreleased s...

Get A Look Inside The Nike Air Lab In London

Get A Look Inside The Nike Air Lab In London

kicksonfire.com 28 Feb '17, 10pm

Nike went all out earlier this month by creating a pop-up space in London that displayed some of the most iconic Air Max s...