07 Apr '17, 6am

[email protected] just brought the sneaker game to a whole new level.

.@adidas just brought the sneaker game to a whole new level.

adidas took to the west side Chelsea area of NYC to premiere its innovative and alternative material-composed Futurecraft 4D runner on April 7, 2017. The event proved to its extremely limited guest list that not only was adidas working on the next level of innovation, but that their soon-to-release product would surely set the bar when it came to production, performance and a hint of pure fantasy. The stage was set as a slew of on-lookers and industry leaders were greeted by Eric Liedtke, adidas head of global brands, who shortly revealed the two-toned black and green Futurecraft 4D. The shoe, which is scientifically over-engineered by company CARBON using a procedure known as Digital Light Synthesis, claims to rid the production process of any prototyping and moulding and centers its core manufacturing based on athletic data; each shoe can essentially be customized to cat...

Full article: https://hypebeast.com/2017/4/adidas-futurecraft-4d-runner...

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adidas Unveil the Futurecraft 4D

adidas Unveil the Futurecraft 4D

sneakerfreaker.com 07 Apr '17, 6am

The next wave of crazy sneaker tech has arrived with the Futurecraft 4D, the latest design from adidas’ innovation departm...

Adidas is 4D Printing Sneakers Now

Adidas is 4D Printing Sneakers Now

solecollector.com 07 Apr '17, 4am

Breaking away from the footwear industry's 3D printing gridlock, Adidas announces Futurecraft 4D, a collaborative project ...

adidas prints futurecraft 4D sneakers using light and oxygen

adidas prints futurecraft 4D sneakers using lig...

designboom.com 07 Apr '17, 9am

in the world of sneaker technology, 3D printing has arrived, had its brief moment in the limelight, and is now already ret...

Adidas unveils its gorgeous 3D-printed sneakers...

thenextweb.com 07 Apr '17, 11am

Sneaker manufacturers have been toying around with 3D printing for some time, but now Adidas wants to push the technology ...

adidas Is Releasing A 4D-Printed Futurecraft Shoe

adidas Is Releasing A 4D-Printed Futurecraft Shoe

sneakernews.com 07 Apr '17, 4am

Today, adidas officially debuts the latest from their exciting Futurecraft category – the adidas Futurecraft 4D. The Germa...

Adidas plans to release "4D-printed" Futurecraft sneakers later this year Details:

Adidas plans to release "4D-printed" Futurecraf...

hotnewhiphop.com 07 Apr '17, 4pm

Sneaker brands have been experimenting with 3D-printed soles for quite some time and now Adidas is finally ready to unveil...

This officially marks a departure from 3D print...

hypebeast.com 07 Apr '17, 4am

After previewing a potentially new adidas 3D runner on April Fool’s, we now have an official look at the Carbon x adidas F...

What is Digital Light Synthesis and why is @adidas using it:

What is Digital Light Synthesis and why is @adi...

highsnobiety.com 07 Apr '17, 6pm

Last night adidas officially introduced its new Futurecraft 4D sneaker to the world. The German brand is naming this the f...

Adidas

cnet.com 07 Apr '17, 3pm

Adidas and Carbon's Futurecraft 4D shoe sole. Adidas/Carbon Using 3D printing technologies to create custom parts is nothi...

Top Stories Of The Week: April 1-7

Top Stories Of The Week: April 1-7

sneakernews.com 07 Apr '17, 10pm

It was another eventful week in the sneaker industry, with everything from amazing new sneakers unveiled by adidas to The ...

Up-close with adidas new Futurecraft 4D

Up-close with adidas new Futurecraft 4D

sneakerfreaker.com 11 Apr '17, 12am

The latest technical triumph from the Stripes has hit the streets, and at least one pair of lucky feet. The adidas Futurec...

Reigning Champ x adidas Ultra Boost and Alphabo...

nicekicks.com 06 Apr '17, 9pm

One of the best new adidas Ultra Boost colorways is due in stores tomorrow, and it comes in collaboration with Canadian sp...

We finally get a better look at the new sneaker.

We finally get a better look at the new sneaker.

hypebeast.com 06 Apr '17, 2pm

Last March, photos showcasing a brand new colorway of the Pharrell Williams x adidas Originals Human Race sneaker have cra...

A First Look at the adidas PureBOOST DPR

A First Look at the adidas PureBOOST DPR

hypebeast.com 03 Apr '17, 4am

We recently got a first look at the latest addition to adidas’ BOOST family courtesy of sneaker photographer @sneakerproph...

Pharrell Teases New Sneaker Collab With adidas on Instagram

Pharrell Teases New Sneaker Collab With adidas ...

highsnobiety.com 04 Apr '17, 10am

If there’s one thing Pharrell enjoys more than producing beatific, sun-drenched bangers, it’s teasing fans with new iterat...