08 Jun '17, 11pm

Yes, these Adidas sneakers are made from recycled ocean plastic

Yes, these Adidas sneakers are made from recycled ocean plastic

Sneakers with a conscious are so en vogue right now. The Adidas (ADDYY ) UltraBOOST Uncaged Parley, priced around $300, don't require socks and are made of recycled plastic found in oceans. Adidas says the shoes are part of its commitment to sustainability. The company partnered with the environmental group Parley for the Oceans, which led to the release of the first mass-produced footwear created using Parley Ocean Plastic. Fresh ways of designing, making and distributing sneakers are all currently the rage at top athleticwear names such as Nike (NKE ) , Under Armour (UA ) and Adidas. "The sneaker business was solid in 2016, despite the weakness in basketball, called out by brands and retailers," sports industry analyst Matt Powell of NPD Group told TheStreet in an email. He said first-quarter sales were hurt by late income tax refunds, something on full display at sneake...

Full article: https://www.thestreet.com/story/14171588/1/these-300-adid...

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