25 Nov '16, 2pm

BAIT x Lacoste Inca "Dark Crocodiles" - More info:

BAIT and Lacoste collaborate for the first time on the Inca silhouette. For a modern aesthetic, BAIT redesigned the Inca’s quarter panel by adding large ventilation perforations and modifying the bootie with an added collar for comfort. Premium black crocodile-embossed nubuck is utilized on the quarter and heel strap as a tribute to the Lacoste brand. Premium black smooth nubuck is used on the toe panels alongside a neoprene bootie underlay. The extended tongue webbing features a heavy 3M BAIT branded print, while the leather insoles have a sewn-in co-branded Lacoste and BAIT woven label. The outsole along with the rubber heel counter layout a smooth white bottom to complete the design.

Full article: http://www.24-kts.com/blog/bait-x-lacoste-inca-dark-croco...


Dark Social - The Marketer's Guide - Portent

portent.com 27 Nov '16, 1am

Social Media Today has five outstanding tips for tracking dark social, including segmenting traffic out in Google Analytic...