29 Feb '16, 8pm

Here's the odd story behind how the Nike Classic BW got it's name

a thousand times before, especially in the iconic “Persian Violet” colorway, and know it’s one of the all-time classic running models from the brand, but do you know what that “BW” actually stands for? If you aren’t already well-versed in your Air Max history and know the answer, the BW is short for “Big Window”, a simple reference to the visible Air window, which was slightly larger than its predecessor, the Air Max 90. Designed by Tinker Hatfield and released in 1991, the Nike Air BW (“Air Max” was never in the shoe’s original official name, despite saying it on the back of the heels) quickly became a popular option for both distance runners and those just looking for a clean and stylish pair of sneakers—favored most notably by R&B and rap stars in America and the UK.

Full article: http://sneakernews.com/2016/02/29/a-brief-history-of-nike...

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