31 Mar '16, 4pm

This year's NCAA Tournament is yet another sign of Nike's dominance

This year's NCAA Tournament is yet another sign of Nike's dominance

For the 11th time in history, the Final Four will be comprised of teams solely sponsored by Nike for both the men’s and women’s tournaments. The March Madness numbers are staggering: in the past decade alone, the Swoosh has sponsored around 80 percent of Division 1 Final Four basketball appearances. Looking at the tournament as a whole, 69 percent of this year’s men’s tournament featured teams representing Nike, while the women’s tournament fielded well over half at 58 percent. So how many teams have won the NCAA Division 1 Championship wearing Nike branding? After a guaranteed Nike victory this year, 16 men’s teams and 13 women’s teams have cut down the nets while saluting the Swoosh. That’s dominance.

Full article: http://sneakernews.com/2016/03/31/nike-dominates-mens-and...

Tweets

Nike has sponsored almost every Final Four team in the last decade:

Nike has sponsored almost every Final Four team...

uk.complex.com 31 Mar '16, 5pm

A college hoops trend will continue this year as Nike has once again dominated both of the NCAA Tournament's Final Four fi...

All the Teams in Both March Madness Final Fours...

solecollector.com 31 Mar '16, 5pm

With the men's and women's March Madness fields both whittled down to the Final Four, Nike's got the entire bracket covere...

Just in time for the Final Four, Nike re-releas...

sneakernews.com 01 Apr '16, 8pm

Just in time for this year’s Final Four, Nike brings back their all-time greatest model in relation to college basketball,...

.@NiceKicks gives a history of LeBron James' Nike sneakers in the NCAA Tournament:

[email protected] gives a history of LeBron James' Ni...

uk.complex.com 28 Mar '16, 3pm

LeBron James never got the chance to play in the NCAA Tournament, choosing to forgo his collegiate eligibility to enter th...

Who most deserves a shot at the Golden Snail? I...

saltyrunning.com 31 Mar '16, 6pm

And in the Northwest Division, Hansons pulled out all the stops, employing everyone from their team and beyond, reaching o...

Who most deserves a shot at the Golden Snail? I...

saltyrunning.com 31 Mar '16, 5pm

And in the Northwest Division, Hansons pulled out all the stops, employing everyone from their team and beyond, reaching o...

Who most deserves a shot at the Golden Snail? I...

saltyrunning.com 31 Mar '16, 5pm

And in the Northwest Division, Hansons pulled out all the stops, employing everyone from their team and beyond, reaching o...

The most vibrant rendition yet of the Nike Tennis Classic

The most vibrant rendition yet of the Nike Tenn...

sneakernews.com 31 Mar '16, 9pm

Nike Sportswear and NikeCourt have come together to give us plenty of awesome options of the Nike Tennis Classic over the ...

Nike releases a tonal Green Glow edition of the Tennis Classic

Nike releases a tonal Green Glow edition of the...

sneakernews.com 31 Mar '16, 10pm

Over the last couple of years, adidas Originals has been known for monochromatic sneakers in a rainbow of colors. Just thi...

Check out the pre-tournament notes from Tuesday...

lpga.com 30 Mar '16, 1am

Lydia Ko’s journey to the first major championship on the LPGA Tour this season has been a good one with four top-10 finis...

You Probably Didn't See This Nike Retro Coming

You Probably Didn't See This Nike Retro Coming

solecollector.com 30 Mar '16, 6pm

The Nike Air Footscape Motion is returning this year, showing up with a sakura edition that's got a cherry blossom print. ...

More 2017 Air Jordan News is Leaking and It Sounds Like Another Great Year is Coming

More 2017 Air Jordan News is Leaking and It Sou...

theshoegame.com 28 Mar '16, 6pm

Last week TSG shook up the sneaker world with an announcement of the Air Jordan 6 Black Cat releasing for New Years Eve . ...

475 votes & counting! Cast yours at #LEEDbracke...

usgbc.org 30 Mar '16, 6pm

Across the United States, basketball fans are in full-fledged March Madness mode as we cheer on our favorite teams in the ...

#THESNKRS The White Nike Prestos You've Been Waiting For

#THESNKRS The White Nike Prestos You've Been Wa...

solecollector.com 28 Mar '16, 5pm

Nike's got another wave of Presto retros in the works that includes some white pairs for the shirt-inspired runner. This p...

Nike breaks down the history behind Zoom Air cushioning in their runners

Nike breaks down the history behind Zoom Air cu...

sneakernews.com 28 Mar '16, 4pm

With the classic Nike Air Zoom Talaria finally on the way back in its iconic neon colorway, Nike takes a look at their his...