31 May '17, 3pm

Adidas Sued Over Limited Sneaker Release

Adidas Sued Over Limited Sneaker Release

Adidas had an impressive marketing moment at Art Basel last November, the brand giving away 1,000 free pairs of the ADV EQT sneakers seen above at the Miami art fair. It may end up costing the Three Stripes in the long run though—a lawsuit filed in Florida on Tuesday by organizers behind the event alleges that the sneaker company used Art Basel's trademark without permission. The claim, spotted by The Fashion Law , specifically calls out the "ART BASEL" text that appears on the sneaker's tongue. It also references the appearance of "ART BASEL" in the product name seen on tags adorning the shoes and accompanying boxes. Image via Complex Original Adidas did not officially partner with Art Basel for this product launch, hence the lawsuit. The filing alleges that the Adidas sneakers' use of Art Basel branding portray a false "association, show partnership, sponsorship or other...

Full article: https://solecollector.com/news/2017/05/adidas-sued-art-ba...

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Art Basel is reportedly suing @adidas over its limited edition “Art Basel” EQT ADV: https://t.co/FNZb7j07W5

Art Basel is reportedly suing @adidas over its ...

highsnobiety.com 31 May '17, 10am

At last year’s Art Basel Miami , adidas released a special “Art Basel” edition of its EQT ADV 91-16. The sneaker featured ...

Art Basel Hits adidas With Trademark Lawsuit Fo...

sneakernews.com 31 May '17, 4pm

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Art Basel sues adidas, saying free sneakers sul...

miamiherald.com 31 May '17, 10pm

Unveiled by rows of choreographed dancers, 1,000 pairs of limited edition “Art Basel” adidas sneakers were given away for ...

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Art Basel is Reportedly Suing adidas for Trademark Infringement

Art Basel is Reportedly Suing adidas for Tradem...

hypebeast.com 31 May '17, 2pm

Having handed out approximately 1,000 pairs of its limited edition “Art Basel” EQT ADV 91-16 on the streets of Miami at la...

adidas are facing a lawsuit over these EQTs

adidas are facing a lawsuit over these EQTs

sneakerfreaker.com 01 Jun '17, 3am

As a result, the lawsuit claims that the sneakers implied an affiliation between Art Basel and adidas that didn’t exist, a...

STPI Gallery, Singapore at Art Basel, Switzerland

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2017

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